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Educ Dog France Tour

Creative Director - Project Management

Vincent Marchal, CEO of Educ Dog, a company specializing in the sale of online dog training courses, called on our services to gain visibility on his social networks. 

After a few weeks of recruiting, setting up creative processes, monitoring and working with the whole team, Vincent came up with the idea of making a video a day for 30 days, touring France. The aim is to help people in the community with their dogs, free of charge, during a 2 to 3-hour shoot. 

Within a few days, the project was all set. We had the two cameramen/editors, the graphic designer and we took care of the overall organization. 

- Find candidates
 - Route planning
 - Managing rushes, edits and thumbnails
 - Editing vertical videos
 - Publishing videos
 - Data analysis



We're talking about a major project that required considerable human and financial resources, but the results are as expected.


Project stats

+15,000,000 views

+50,000 subscribers

25,000 for an association

6,000 km travelled

+ 15,000 comments

+ 20,000 likes

+70% sales over the period

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